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Innovations

As a market driven company we use our insights to drive our innovation plans. Some of our first to market products include:
Shimmer Icing Kits:
Finally a true metallic finish to add some glamour to your bakes, each kit includes a complementary icing to maximise the impact of the gold, rose gold or silver lustre.
Creamy Vegan Caramel:
A smooth and buttery caramel with no compromise on taste or functionality endorsed by the The Vegetarian Society as Vegan Approved.
Contact Wrappable Frostings:
Perfect for bakeries, these delicious frostings are soft to eat but have the added functionality of being both freeze thaw stable and quick setting so that you can wrap them pre-freezing or for transit home by your customers.
Easy Rose Kit:
Our research tells us consumers are looking for simple ways to enhance their bakes and this kit is the first to offer icing, glitter and an FMM Easy Rose Cutter, everything you need for making show stopping flowers…including a step by step tutorial.
Personalise Me Icing:
Another strong consumer trend is personalisation, so we developed a robust plain buttercream style icing you can add both colour and flavour to without it getting wet or becoming hard to handle. The product also features a QR code on pack that will take customers to a set of tutorials from simple colours to eye catching rainbow effects.
Belgian Chocolate Ganache:
Cooking chocolate is one of the highest performing categories in Cake Decorating and that’s partly due to the popularity of ganache as a topping…yet it is incredibly difficult to get right. Renshaw Ganache is a versatile and easy to use product for a perfect finish every time and is suitable for both home bakers and professionals.

Awards

Existing Products

Our innovativeness has been recognised by industry leaders: 
  • Tesco Food Innovation Award 2021
  • Cake Masters Product Excellence Award 2019

Contact Us

For all enquiries contact our customer service team at customercare@jfrenshaw.co.uk or call us on 0151 706 8200 and a member of our team will be in touch to best assist you.